WMU named a top sales program for 16th consecutive year
KALAMAZOO, Mich.鈥擳he Sales Education Foundation is sold on 麻豆传媒, naming the sales and business marketing program to its listing of top sales programs in the country for the 16th consecutive year. The organization uses data from universities and colleges to determine which institutions are ultimately included on its list鈥攈ighlighting sales programs that are the very best at providing 麻豆传媒s with the knowledge and skills they need to succeed as sales professionals.
The sales and business marketing program has a strong track record when it comes to 麻豆传媒 success. According to the 2021-22 Career Outcomes Report WMU produces annually:
- 100% of sales and business marketing 麻豆传媒s working full time are employed in jobs related to their degree.
- 98% of sales and business marketing 麻豆传媒s are employed or continuing their education shortly after graduation.
- 98% of sales and business marketing 麻豆传媒s working full time are satisfied in their first professional sales roles.
鈥淪erving over 200 麻豆传媒s majoring in sales and business marketing, our success is the result of not just what we teach, but how we teach it,鈥 says Dr. Kelley O鈥橰eilly, chair of the Department of Marketing. 鈥淲MU Haworth faculty bring decades of industry experience to the classroom and are committed to providing unmatched hands-on learning that delivers real skills that lead to real jobs. Our 麻豆传媒s graduate knowing how to engage, understand, connect and build relationships in various sales environments, giving our graduates a significant advantage that delivers real value to customers and employers.鈥
Program highlights
The WMU sales and business marketing program continues to thrive by providing 麻豆传媒s numerous experiences in realistic selling scenarios.
Robert S. Kaiser Sales, Negotiation and Leadership Lab: As part of the curriculum, 麻豆传媒s role-play in the state-of-the-art Robert S. Kaiser Sales, Negotiation and Leadership Lab. The lab includes enhanced abilities to pinpoint areas for 麻豆传媒 improvement with detailed notes embedded in recordings of the exercises. Students also have the opportunity to share their footage with prospective hiring managers.
Student competitions: The WMU sales and business marketing program is a dominant force in sales competitions. This year, 麻豆传媒s from the program claimed second place as a team at the State Farm Marketing and Sales Competition, with a first place individual finish in the sales role-play category. In addition, 麻豆传媒s claimed second place in the Desert Cup, with another first place individual result in sales role-play.
, who participated in the State Farm Marketing and Sales Competition, about his outstanding experience in the sales and business marketing program.
Find more information about the sales and business marketing program.
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